Direct Mail and Marketing Automation Features
Our plug-and-play interface is designed to make the experience of creating, launching, and monitoring direct mail campaigns as simple as possible. Inkit allows you to focus on executing effective campaigns, while eliminating back-and-forth with third parties.
Custom campaign builder
Our builder is designed for you to create mailers exactly as you want them. You can easily upload your own designs, or create custom designs using the tools in the builder. Get your latest and greatest in front of your audience in no time.
Dynamic audience targeting
Let your marketing automation platform build your direct mail audience dynamically using customer demographics and behaviors. Or simply upload your own CSV files to create as many lists as you like. You can even blanket whole zip codes with Area Mail.
Marketing automation integrations
Inkit lets you schedule direct mail the same way you schedule your email campaigns. Integrate your campaign with your automation software to trigger highly targeted mailers at the right moment. Inkit is perfect for things like:
- Omnichannel marketing campaigns
- Lead nurturing
- Winback and reactivation campaigns
- Upsells and cross-sells
- Customer appreciation initiatives
A/B split testing
Not sure how your audience will react to a specific mailing? Test it! Send different versions to different demographics, collect data, and pivot quickly. Understand which ads are the most effective so you can repeat the process again and again.
Want to send a personalized thank you to a single customer? Blast 100k promotion fliers to an entire city? With Inkit, you're in control of the size and scope of your campaigns. This added flexibility sets us apart from the pack, and we are excited to see you grow.
We are here to help you every step of the way. Whether you need assistance using the builder, have questions about your campaigns, or just want to get to know us better -- you can always reach out. We pride ourselves on providing transparent, individualized support.
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